Privacy Policy

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EmbracedBaby Privacy Policy Last updated: [07/11/25]

At EmbracedBaby, we believe in transparency, trust, and protecting your privacy. This policy explains how we collect, use, and safeguard your personal data when you visit our website, shop with us, or connect through email or social media.

1. What We Collect

We may collect:

• Your name, email, and address (for orders, newsletters, or contact forms)
• Payment  details (processed securely via Stripe or PayPal — we never store card info)
• IP address and browsing data (via cookies and analytics tools like Google Analytics)
• Any messages or feedback you share with us

2. Why We Collect It

We use your data to:

• Process and deliver your orders
• Send updates, offers, or newsletters (only with your consent)
• Improve your experience on our site
• Respond to your queries and provide support

3. How Long We Keep It

We retain your data only as long as necessary for the purposes above, or as required by law.

4. Who We Share It With

We may share data with:

• Payment processors (Stripe, PayPal)
• Delivery partners (Royal Mail, courier services)
• Analytics and marketing platforms (Google, Meta)

We never sell your data.

5. Your Rights

You have the right to:

• Access your data
• Request corrections or deletion
• Withdraw consent at any time
• Lodge a complaint with the ICO (Information Commissioner’s Office)

6. Cookies

We use cookies to improve site performance and personalize your experience. You can manage cookie preferences via your browser settings or our cookie banner.

7. Contact Us

Questions? Reach out at support@embracedbaby.com or via our contact form.